Uncertainty, fear and rejection

I’ve been feeling pretty “blah” the last couple of days in regards to my business (maybe it was the gloomy weather?).  Everyone but myself seems to think that I have been incredibly busy.  I just love to work and often don’t know what to do with down time.  Relax… not even sure what that word means?

My husband tells me every day “you just  need to tell people about you” and as much as I know he is right, I definitely don’t do it enough.  It’s hard and scary and uncomfortable and who likes to feel that way?

Last night at an Event Planners Association event I had the opportunity to hear wedding photographer Jen O’Sullivan speak on marketing tips.  I really enjoyed what she had to say but I have to tell you, marketing is tricky.  I’ve listened to several wedding photographers give their advice on how to properly market and it just gets so confusing!! They often contradict what the other has said and it makes my head spin.

The uncertainty of all this is paralyzing.

I woke up this morning tired of feeling discouraged and promised myself that I was going to something about it.  I have a small outline of a plan so far and am going to work on the execution. Rawr!

So – with that said, I am feeling a little brighter and more hopeful about my future as a business owner.  Because today I am going to do something different.  I am going to let myself feel uncomfortable and scared and possibly rejected.

I took a few photos at last nights event.  Such a neat space!  Studio 1342 in Los Angeles. Enjoy!

Caprece shooters! That little bubble is filled with olive oil and vinegar. YUM!

The macaroon guy really wanted his photo taken =)

christina - May 3, 2012 - 12:04 pm

this is my favorite blog you’ve ever written. honest and sincere but determined. i love it!!!! get out there and do your thing Jill. not many decide to go after what they want but you have. use that as the motivation during the times you feel down. hah, at least it works for me. 🙂

Kim Sullivan - May 7, 2012 - 2:51 pm

Thanks for the shout out Jillian! We loved having you at the event last week. It’s true, analyzing your current marketing plan can be scary. It’s that fear of the unknown and KNOWING you will have to get out of your comfort zone to course correct. Just be sure to write down your short, mid and long term goals first. You have to know where you are going right? Then you can develop the strategies to get there. Next, be sure you know EXACTLY who your ideal client is otherwise how will you connect with him or her? Remember – you can’t hit a bulls-eye if you don’t have a target! Good luck! – Kim

Blue Breeze Band - May 8, 2012 - 7:45 am

Hello,

I attended the Event Planners Association (EPA) meeting at the Studio 1342 in Los Angeles.

I listened to every word spoken by Jen O’Sullivan and I was encouraged by what Jill had to say about Marketing. I won’t go into details but I would strongly suggest that anyone interested in moving their Marketing to… “Outside The Box” needs to purchase a copy of Jill’s new book titled:

THE MARKETING INSOMNIAC – Marketing for the New Economy

This is a self published book that is full of challenging approaches to marketing… especially to a new economy.

Jill, I wish you much success!

Musically Yours,
Harold Wherry
Blue Breeze Entertainment
The Blue Breeze Band

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